Personalization - 7 Ideas | Podcast: Gen Z Catnip [EDU Marketing Minute]

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Personalization - 7 Ideas | Podcast: Gen Z Catnip [EDU Marketing Minute]
By Bart Caylor • Issue #142 • View online
Gone are the days of email blasts with copy-paste content.
Today’s digitally emersed students expect and demand personalized experiences.
Today’s blog post presents seven ideas for personalizing the prospective student experience.
Also, this week on the HigherEd Marketer Podcast, we speak with spokenote’s CEO, John Weschler, and CMO, Mike Harmon, about the potential for personalized QR code videos in the higher ed space and their unique approach to personalization.
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From the Blog:
7 Ideas for Personalizing the Student Prospect Experience - Caylor Solutions
7 Essentials to Marketing Adult and Graduate Studies
The Key to Successful Content Marketing
15 Gen Z Swag Ideas for Your Students
Episode 81: The Higher Ed Marketer Podcast:
Video QR Codes: Sticky Notes for the TikTok Generation
Past Episodes:
The Problem With University Rankings | Dr. Jed Macosko - AcademicInfluence.com
Saving Face and Doing Campus Photography Right | Cindi Farmer - ASU
Purpose Driven Marketing Through Brand Storytelling | Chad Wilson - Grand Canyon
What We Have Been Consuming:
5 Essential Content Engagement Strategies You Need for 2023
Promotional Videos for Schools: Simple Yet Effective Approaches to Video Marketing
Presenting Your Tuition
Just for Fun:
Resources:
ebook: 25 Ideas for Great Admissions Content
ebook: Marketing on a Shoestring Budget
The next generation of student recruitment | Unibuddy
How to Market a University Mastercourse - 15% off with coupon: CSFAM15
4 Week Cohort Learning - 15% off with coupon: CSFAM15
The Higher Ed Marketer
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