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Mom Marketing: Safety | Podcast: PPC Best Practices [EDU Marketing Minute]

Mom Marketing: Safety | Podcast: PPC Best Practices [EDU Marketing Minute]
By Bart Caylor • Issue #133 • View online
Are you using the safety and security of your campus as a selling point for Mom?
This week we dive deep into three reasons why campus security matters in your marketing.
Also, this week on the HigherEd Marketer Podcast, we talk with Dr. Micheal Horowitz, President of the TCS Education System. Dr. Horowitz discusses brings insights into the ideas of collaboration and marketing within higher education.
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From the Blog:
3 Reasons Why Campus Security Marketing Matters
Finding Creative Solutions through Collaborative Conversations
2022 Update: 5 Tips for Enrollment Marketing SEO
The #1 Reason Your Last Capital Campaign Struggled and How to Fix It
How to Create a Higher Ed Messaging Strategy
Episode 74: The Higher Ed Marketer Podcast:
Increasing Outcomes for Higher Ed Leaders Through Radical Collaboration
Past Episodes:
Best Practices for PPC in Higher Ed Marketing | Matt Wszolek - University of Illinois
Why Marketers Should Always Start With Why | Chris Bender - University of Maryland
Marketing Principles That Translate Across All Industries | Kymm Bartlett Martinez - American Cancer Society
What We Have Been Consuming:
Competitor Keyword Research: The Complete Beginners Guide (2022)
Social Media Update via Pew Research Center: Teens use of #socialmedia
How to Create and Promote Idea Pins on Pinterest : Social Media Examiner
Resources:
ebook: Marketing on a Shoestring Budget
ebook: 25 Ideas for Great Admissions Content
Friday Finds - New Ideas Under $500 - July 2022
How to Market a University - 15% off with coupon: CSFAM15
The Higher Ed Marketer
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Bart Caylor

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