Metaverse: Future Impact | Podcast: Influencer Marketing [EDU Marketing Minute]

Sometimes the best place to start crafting a better higher ed brand message is in your own backyard. Three ways internal marketing can help.

The lessons of the Great Resignation apply not only to employers but to educators, too. Here’s how we can respond in education marketing.

Most people in education have a strong desire to give everyone the opportunity to learn. Can that be done for those who are deaf? Absolutely!

Prospective students aren’t as responsive to websites, emails, and mailers as they used to be.

These days, younger generations are looking more towards peer-to-peer input when making decisions about their college journey.

That’s one reason why Biola University started tapping into the power of influencer marketing. In this episode, Lee Wilhite, the Vice President of Biola University, discusses how the institution approaches influencer marketing and the platforms they use to do so.

Join us as we discuss:

To hear more interviews like this one, subscribe to Higher Ed Marketer on Apple Podcasts, Spotify, or your preferred podcast platform.  

What’s the difference between misinformation and disinformation? And how can your brand prepare and respond to it?

Follow these five steps to build a stronger bridge between your content marketing and sales – Content Marketing Institute

Explore insightful data on TikTok and how both users and marketers are responding to this growing platform.

Looking for ideas that will impact your enrollment? This ebook is for you! With over 20 years in education marketing, Caylor Solutions has pulled together this ebook to provide you with practical and effective ideas for your education marketing!

At Caylor Solutions, we’ve helped dozens of private educational institutions of every conceivable mission, type, and size improve their marketing results with a well-crafted content marketing strategy. Today we’re happy to share with you some of the valuable tips we’ve learned along the way.

The ebook covers the following aspects of planning your redesign:

The Higher Ed Marketer is centered around marketing professionals in the field of higher education. If you’re looking for real, practical advice on ho…

There is a generation that comprises more than 1 in 7 residents, yet few people have heard of them. Within 4 years they will outnumber the Baby Boomers, and many of them will live to see the 22nd Century.