LinkedIn Marketing | Podcast: Peer-2-Peer ZeeMee [EDU Marketing Minute]

One of the biggest elephants in the room is how higher ed marketers are often tasked with selling a less than desirable product, a poor university offering. Purdue does it differently.

Unfortunately, many higher ed donation pages are uninspiring, confusing, or intimidating for users. How to write donation pages that convert.

How do you boost enrollment and find donors in a shrinking higher education market? The Garrett Evangelical Seminary team offers insights.

Big data has worked for a lot of fast-growing brands to guide marketing messaging and decisions. But is it okay for higher ed marketers?

The potential for getting roasted by Gen Z is high if you aren’t adapting to the new expectations for higher education.

Facebook is in the past—students are looking for more. More community, mental health sensitivity, and customization. How can we provide that? Our guest, Adam Metcalf, Co-Founder at ZeeMee, has the answers.

In this episode, he explains why the key to Gen Z is a community and how that unlocks a new level of engagement between schools and students.

We discuss:

To hear more interviews like this one, subscribe to Higher Ed Marketer on Apple Podcasts, Spotify, or your preferred podcast platform.  

Learn how to turn a basic email template into a custom email newsletter design that compels and engages your readers.

Data storytelling is a way for your school to inform and engage prospective students. Discover how you can achieve this by creating effective infographics.

Twitter launched Communities, everyone launched a creator fund, and TikTok became the #1 website in 2021. Welcome to the Year of the Creator.

The presentation was given at ABHE’s 75th Annual Conference. Link to the Canva presentation file.

The presentation was given at ABHE’s 75th Annual Conference. Link to the Canva presentation file.

Looking for ideas that will impact your enrollment? This ebook is for you! With over 20 years in education marketing, Caylor Solutions has pulled together this ebook to provide you with practical and effective ideas for your education marketing!

At Caylor Solutions, we’ve helped dozens of private educational institutions of every conceivable mission, type, and size improve their marketing results with a well-crafted content marketing strategy. Today we’re happy to share with you some of the valuable tips we’ve learned along the way.

The Higher Ed Marketer is centered around marketing professionals in the field of higher education. If you’re looking for real, practical advice on ho…