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Big Data in Marketing | Podcast: The College Tour [EDU Marketing Minute]

Big Data in Marketing | Podcast: The College Tour [EDU Marketing Minute]
By Bart Caylor • Issue #105 • View online
This week we dive into the idea of using Big Data in your higher education marketing. Is it ok? What are the benefits? Read more.
Also, on The HigherEd Marketer, we get a chance to talk with Alex Boylan of the Amazon Prime TV Series The College Tour. An exciting episode with tips on how to make your campus visit and college tour a memorable one!
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From the Blog:
Is Big Data Okay in Higher Ed Marketing?
Staying Ahead of the Next Big Thing in Higher Ed Marketing
How to Be Irresistible: Demonstrating the Benefits of College in Enrollment Marketing
Big Data: How Higher Ed Marketers Can Use It!
Landing Pages for Education Marketing: 3 Tips to Win the Day
The Authenticity of Peer-to-Peer: Influencer Marketing in Higher Ed
The HigherEd Marketer Podcast:
Amazon Prime: The College Tour - A Peek at Schools Across the Country
New Website
What We Have Been Reading:
How to Share an Instagram Story in Under 5 Steps
We Analyzed 50,000 Social Media Posts From the Last 12 Months to Learn How to Get More Organic Traffic. Here’s What We Found.
Why NFTs? What You Need to Know: Social Media Examiner
Resources:
New Caylor Solutions Website!
ebook: 25 Ideas for Great Admissions Content
Ebook: Writing for the Web
The Higher Ed Marketer
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Bart Caylor

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