This week is all about search engine marketing.
Google regularly updates its algorithm which affects how your pages rank. This week’s blog provides an update for 2022 with five tips to help you gain rankings on your organic content
In addition, this week on the HigherEd Marketer Podcast, we talk with Matt Wszolek, Senior Executive of Marketing & Media at the University of Illinois at Urbana-Champaign. Matt has a conversation with us about the best practices of PPC for higher education.
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