Today we tackle the idea of optimizing your website for enrollment-focused success. The recent RNL E-Expectations report stated that a school’s website is the most influential source in their college search. How is your site holding up?
Also, have you ever thought, “If I were Harvard University, I wouldn’t have to market as hard?” Well, I have heard that aplenty. So, in episode 50 of The Higher Ed Marketer Podcast, we went to see if it were true:
Join us as we talk to Brian Kenny, CMO at Harvard Business School, on this week’s episode. He has a tremendous amount of wisdom to share with schools of any size!
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