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Marketing Stakeholders | June 3 Webinar [EDU Marketing Minute]

Marketing Stakeholders | June 3 Webinar [EDU Marketing Minute]
By Bart Caylor • Issue #69 • View online
Improve your collaboration with your stakeholders to ultimately improve your higher ed marketing by reading our lead blog post today!
Don’t forget to register for our upcoming webinar. Details below.
We also talk to the University of Toledo’s Collin Palmer on their “Dog Tours & Tik-Tok Sessions: Getting Creative with College Tours.” This week on the HigherEd Marketer podcast!
Share this with your colleagues if they are not subscribed!

From the Blog:
How to Work with Marketing Stakeholders
9 Must-Have Items for Enrollment Marketing Budgets
When Crisis Hits: Reputation Management in Higher Education
5 Ways to Take Advantage of 5G Mobile Marketing
Post-Pandemic Enrollment Marketing: Strategies for a New World
Upcoming Webinar:
June 3, 2021 @ 1:00 PM ET
June 3, 2021 @ 1:00 PM ET
Join Think Patented and Caylor Solutions for ideas and solutions for improving your higher ed marketing in 2021. Whether you are looking to increase enrollment or giving, you’ll walk away with practical ideas from this presentation.
Bart Caylor of Caylor Solutions and Dan Cornelius of Think Patented will provide direction on both tools and strategies that any school can implement.
Topics that will be covered:
  • Using personalization
  • How to leverage data variables in both print and digital
  • Planning and organizing to keep it effective
  • Tools to measure and increase engagement
  • Examples of other schools efforts and reviews
  • Question and Answers
The first 100 registrants will be free and receive the recording for reference. The webinar will also be available on-demand. Depending upon response, the webinar may be expanded beyond 100.
This Week on the Podcast:
Dog Tours & Tik-Tok Sessions: Getting Creative with College Tours
What We Have Been Reading:
Demographic Segmentation: What Is It & How Can You Use It?
Lessons from a 250,000-strong student community
Setting SMART Goals in Student Recruitment Strategies
Resources:
Ebook: Marketing on a Shoestring Budget
ebook: 25 Ideas for Great Admissions Content
Understanding Generation Alpha
The Higher Ed Marketer
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